Using Importance–Performance Analysis to Reveal Priorities for Multifunctional Landscape Optimization in Urban Parks

In the context of urban renewal, residents have presented elevated expectations for the quality of urban parks, necessitating the optimization of parks’ multifunctional landscapes. Transforming residents’ preferences for landscape services into a prioritized index for multifunctional landscape renewal poses a significant challenge. This study addresses this research gap by integrating importance–performance analysis (IPA) with residents’ perception evaluations of landscape services. We establish an index system to evaluate perceptions of urban park landscape services. By employing the importance–performance analysis framework, we identify landscape service types that exhibit high importance but low satisfaction levels, thereby establishing priorities for multifunctional landscape renewal. Using Guangzhou’s urban parks as a case study, our findings reveal variations in users’ demands for different landscape services and differences in demand among various user groups for similar services. Users assign utmost importance to safety services while expressing the highest satisfaction with physical and mental health or microclimate regulation services. Significant disparities exist between middle-aged/elderly groups and young people regarding perceptions of social interaction, waste disposal, and sense of belonging services. Our results demonstrate that IPA analysis can elucidate priorities for multifunctional landscape renewal, facilitate public participation in improving urban park landscapes, and provide decision-making support for optimizing these landscapes.