Positive Influence on Innovative Work Behavior in Higher Education, Indonesia

This study examines the effect of work motivation, organizational culture, and soft skills on innovative work behavior. Four hundred fifty lecturers obtained the research sample using a purposive sampling technique at six state universities in Indonesia as research respondents. Quantitative data were collected through google Forms and analyzed using the PLS-SEM method to evaluate the measurement and structural models of the latent research variables. The validity (convergent and discriminant) and reliability tests have met the measurement criteria. The variability of the innovative work behavior construct can be explained substantially at 63.4% by the three latent variables. The hypothesis test states that work motivation, organizational culture, and soft skills competence positively and significantly affect innovative work behavior. This study concludes that organizational culture acts as a catalyst for creating soft skills among university lecturers. So higher education management needs to build maximum involvement of all lecturers to continue to improve their soft skills.