Decoding the success of equity crowdfunding: investment decisions of professional and non-professional investors

Review of Managerial Science(2024)

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Abstract
This paper investigates the investment decisions of professional and non-professional investors and the role of three classes of factors, i.e. Corporate Social Responsibility (CSR) orientation, human capital, and composition of ownership, in influencing the performance of equity crowdfunding campaigns, measured in terms of funding collected (in
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Key words
Composition of ownership,CSR orientation,Equity crowdfunding,Human capital,Non-professional investor,Professional investor,G23,G39,G32
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