Bridging the Digital Gap: A Content Analysis of Mental Health Activities on University Websites

Mental health concerns are common among university and college students. Digital mental health resources and support are offered through university websites. However, the content and type of mental health activities of these institutions have not been analyzed. The aim of this study was to conduct a content analysis of mental health commitment and practices listed on Canadian postsecondary institutional websites. A 27-variable codebook was developed to map the content of all Canadian postsecondary institutions (n = 90). Descriptive statistics were applied to provide a broad snapshot of current institutional wellbeing activities. Nearly all institutions offered crisis response options, and multiple mental health supports through various modalities. However, few institutions had a wellbeing framework (34%), engaged in recent campuswide anti-stigma campaigns (33%), tracked campus wellness activities (13%), monitored student mental health outcomes (13%), and solicited feedback through the wellness center webpages (14%). These outcomes were similar across all geographic regions but statistically significantly different between small, medium, and large institutions. Findings suggest institutions need to address these gaps, provide smaller institutions with greater governmental support for building mental health capacity, and work towards developing a centralized hub for mental health that is accessible, navigable, and considers student needs and preferences.