Exploring parents' views of the use of narratives to promote childhood vaccination online.

Eve Dubé,Marie-Eve Trottier,Dominique Gagnon,Julie A Bettinger,Devon Greyson,Janice Graham,Noni E MacDonald,Shannon E MacDonald,Samantha B Meyer,Holly O Witteman,S Michelle Driedger

PloS one（2023）

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摘要

While vaccine-critical stories are widely shared online, evidence on how best public health could counter these messages remains scarce. The use of narratives to promote vaccination was well-perceived by parents. Future studies are needed to assess reach and impact of such an intervention.

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关键词

childhood vaccination online,narratives,parents

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