Campus Dining Sustainability: A Perspective from College Students

The purpose of the study is to assess campus dining sustainability from the college students' perspective. A total of 394 responses were analyzed by the importance-performance analysis (IPA) to determine the difference between college students' importance ratings for and perceived sustainability performance of sustainable practices in campus dining operations. The locus for focus model was applied to demonstrate the priority of the sustainable practices. The results indicate that there is a gap between students' expectation and university dining services' performance regarding sustainable practices. The findings suggest that university administrators and operators need to focus on reducing food waste and on food donation so that they can meet the customers' green values and expectation.