Consumer habits and practices for cosmetics and personal care products in Singapore: An online survey.

Understanding trends in habits and practices of cosmetics and personal care products is essential for the assessment of product exposure and simultaneously, the establishment of safe use levels for incorporated ingredients. To date, most exposure data is limited to European and USA populations, with data on Asian-specific habits and practices lacking. This data gap needs to be filled as evidence has shown that there is a large variation in product use behaviors between consumers, across and within populations. Moreover, there is a need to seek a more efficient approach of data collection. Conventional methods of collecting habits and practices data require extensive effort and are generally cost and time intensive. In this publication, we demonstrate the feasibility of employing a rapid and cost-effective online survey approach to gather habits and practices for Southeast Asia, specifically Singapore. We describe the methodology and display the type of habits and practices data that can be gathered through this approach. Although certain limitations exist, this approach can be used to effectively collect preliminary product use data across regions and different product categories.