Viabilidade econômico-financeira da cultura do café arábica na região da Alta Mogiana = Economic-financial viability of the arabica coffee crop in the region of Alta Mogiana

The Alta Mogiana region, besides being traditional in the production of coffees, stands out in the national context for the production of grains with differentiated sensorial characteristics. The capital invested in the coffee (Coffea sp.) cultivation, which is a perennial crop, can remain immobilized for a long period, so rational planning is necessary before investing. The objective of this work was to carry out an economicfinancial feasibility analysis, in order to provide elements to give basis to the decision process of investing in Alta Mogiana’s coffee-growing. In this work two productivity scenarios were analysed for three different coffee bag prices and two periods length for the projects. The comparison of scenarios showed that an increase of 5.6 sacks in productivity may be a determining factor for a coffee production to be viable or not. According to the economic indicators obtained, the investment in coffee production in the region is feasible considering an average yield of 34.40 bags per hectare and an average sale value of R$ 486.85 per coffee bag or a yield of 40 bags per hectare and a coffee bag price above R$ 400.00.