Linked but Desynched: An OODA Analysis of Associated Entrepreneurship Accelerator Programs

JOURNAL OF BUSINESS AND TECHNICAL COMMUNICATION(2022)

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摘要
Accelerators are programs that support fledgling ventures with a set curriculum, moving them through a cycle of venture development that culminates in a Demo Day pitch in which the ventures argue for their viability. Yet firms are often involved in multiple programs with conflicting objectives and cycles. No research has addressed such conflicts. This article examines an accelerator program that is partially linked to others in order to share resources. Drawing on the OODA (observe, orient, decide, act) framework, the authors identify disjunctures between cycles, anchoring this analysis at the final pitch. Working back from this deciding point, they examine interference between the associated programs.
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关键词
OODA, entrepreneurship, accelerators, pitching
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