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Transport Behaviour in the Context of Shared Mobility

Challenges of Urban Mobility, Transport Companies and SystemsSpringer Proceedings in Business and Economics(2019)

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Abstract
The article presents the results of the research on the consumer profile as a key factor affecting the willingness to use the shared mobility services such as carpooling or bikesharing. A research based on 265 respondents shows that the customers who are participating in shared mobility have a different customer profile than those who are using the traditional transport services. The Scale of Customer Motivations (SMK) was used to analyse the customer profile, and then, the Kruskal-Wallis ANOVA was used to verify the differences of the profiles of people who use carpooling as a driver, carpooling as a passenger and bikesharing services.
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Key words
Sharing economy, Shared mobility, Bikesharing, Transport behaviour
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