Actualizing business analytics for organizational transformation: A case study of Rovio Entertainment
European Journal of Operational Research(2020)
摘要
•Case study of analytics-driven transformation at Rovio Entertainment.•Value creation from analytics is a multi-staged process.•Establish leadership team for initial exploration and continuous support.•Transform existing processes to accommodate the integration of analytics.•Analytics experts should work closely with domain experts in hybrid teams.
更多查看译文
关键词
Business analytics,Technology affordances,Effective use,Value creation,Organizational transformation
AI 理解论文
溯源树
样例
![](https://originalfileserver.aminer.cn/sys/aminer/pubs/mrt_preview.jpeg)
生成溯源树,研究论文发展脉络
Chat Paper
正在生成论文摘要