A Marketing Perspective for Purchasing Management

Journal of Purchasing and Materials ManagementVolume 16, Issue 3 p. 11-17 Article A Marketing Perspective for Purchasing Management Ben M. Enis, Ben M. EnisSearch for more papers by this authorSam V. Smith, Sam V. SmithSearch for more papers by this author Ben M. Enis, Ben M. EnisSearch for more papers by this authorSam V. Smith, Sam V. SmithSearch for more papers by this author First published: 01 September 1980 https://doi.org/10.1111/j.1745-493X.1980.tb00622.xCitations: 6AboutPDF ToolsRequest permissionExport citationAdd to favoritesTrack citation ShareShare Give accessShare full text accessShare full-text accessPlease review our Terms and Conditions of Use and check box below to share full-text version of article.I have read and accept the Wiley Online Library Terms and Conditions of UseShareable LinkUse the link below to share a full-text version of this article with your friends and colleagues. Learn more.Copy URL Share a linkShare onFacebookTwitterLinkedInRedditWechat Citing Literature Volume16, Issue3Fall 1980Pages 11-17 RelatedInformation