This is my device! Why should I follow your rules? Employees' compliance with BYOD security policy.

This study examines employees’ intention to comply with organizational BYOD security policies (ISSP). We derived our research model from reactance, protection motivation and organizational justice theories. Our results demonstrate that employees perceived response efficacy and justice positively affect intention to comply with BYOD ISSP. Perceived freedom threat negatively affects compliance intention. Employees’ perceived cost associated with compliance behavior increases perceptions of freedom threat. Security awareness programs have a dual effect: an increase in employee’s response efficacy (positive) and response cost (negative). The availability of an IT support team for BYOD increases employees’ response-efficacy and perceived justice.