Chrome Extension
WeChat Mini Program
Use on ChatGLM

Development And Evaluation Of English Listening Study Materials For Business People Who Use Mobile Devices: A Case Study

CALICO JOURNAL(2012)

Cited 14|Views9
No score
Abstract
This study aims to verify the effectiveness of English language materials using mobile devices for businesspeople in terms of the effect on motivation, overall learning performance, and practical performance in real business situations. We compared the use of materials developed from business English for a sales department in a company environment, using two cohorts of learners, one from the sales division and the other from other divisions in the company. The results showed that the materials were effective for the enhancement of motivation in both groups of employees. Moreover, the test scores in overall learning performance for both cohorts increased after learning with the materials. However, the learners in sales positions recognized the effectiveness of the output activities (e.g., speaking) more than that of nonsales personnel because of the direct applicability of the learning materials to their business needs.
More
Translated text
Key words
Mobile Learning, English Education, Listening, Authenticity, Corporate Education, English for Specific Purposes (ESP)
AI Read Science
Must-Reading Tree
Example
Generate MRT to find the research sequence of this paper
Chat Paper
Summary is being generated by the instructions you defined