Investigating factors affecting social presence and user satisfaction with Mobile Instant Messaging.

Computers in Human Behavior(2014)

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摘要
•What are the drivers of social presence and user satisfaction with Mobile Instant Messaging?•Survey method used to collect data.•Data analysis using PLS.•Social presence is influenced by user experience, richness and social influence.•User satisfaction is influenced by user experience, richness and social presence.
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关键词
User satisfaction,User experience,Social presence,Social influence,Richness,Mobile Instant Messaging
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