农业科技传播能力建设研究

Journal of Changjiang Vegetables(2013)

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Abstract
运用传播学原理,对科技传播过程中传播者、传播媒介和受传者之间的关系进行了研究,从多个层面分析了影响农业科技传播效率和效果的制约因素,提出了加强农业科技传播能力建设的对策和建议。
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Key words
Agricultural science and technology,Construction,Communication ability
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