City brand and city unique asset

叶泳生,姜海, 覃凡

Urban Problems(2005)

Cited 37|Views0
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Abstract
City unique asset is the foundation of city brand. This article analyzes the particularity , rarity and duality of city unique asset.It also expatiates its action on the city brand construction and the characteristics of the city brand construction.
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Key words
city brand,brand,city
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