The Dynamic Effects of Government Policies on Korean Telecommunication Services Market : Focusing on the Regulations of Mobile Phone Service

The government regulation policy, in the mobile phone market which is characterized by its 'asymmetric' stance, has provoked debates on many issues amid pros and cons. For that, many previous studies have endeavored to point out the limitations of asymmetric regulations and suggested the improving measure tools, most previous studies showing common shortcomings. This study aimed at evaluating the government regulation policies over the mobile phone market, by analyzing in advance the efficacy of any potential regulation policies, and by estimating the timeliness of the enforcement. To achieve this objective, an empirical research was conducted with an effort to analyze the level of customer satisfaction(CS) on the mobile phone services and the gravity of each CS related factors and a simulation model based on the system dynamics methodology was developed to test the impact of governmental regulation policies being enforced under various scenarios of the mix of government policies.