What Should A BBA Graduate Be Able To Do?: These Competencies Are Essential
msra(2011)
Abstract
University Schools of Business Administration are continually responding to the demands of stakeholders concerning the quality of the education embodied in the Bachelor of Business Administration degree. This collaborative paper discusses the competencies that are considered essential from the viewpoint of four stakeholders: accrediting agencies, faculty/administration, employers, and students/graduates. The authors present and support their views on competencies—identifying, achieving, assessing, and maintaining currency—in preparing future business leaders. 1.0 Background outheastern Oklahoma State University in Durant, Oklahoma (SOSU) and the University of the Incarnate Word (UIW) in San Antonio, Texas both offer business programs at the baccalaureate and graduate level and are accredited by the Association of Collegiate Business Schools and Programs (ACBSP). SOSU is accredited by the Commission on Institutions of Higher Education of the North Central Association of Colleges and Schools and UIW is accredited by the Southern Association of Colleges and Schools. A more detailed description of both universities and their quality initiatives is contained in a previously published International Business and Economics Research Journal article focusing on assessing business degree outcomes (Caldwell, Moore, & Schulte, 2003). Pertinent update information regarding these two schools' progress is as follows: The School of Business at SOSU conferred 44 Bachelor of Business Administration degrees in the Spring of 2003 and 341 students were enrolled in business degree programs. The School of Business at UIW conferred 104 Bachelor of Business Administration degrees in the Spring of 2003 and 1,041 students were enrolled in business degree programs. 2.0 Expected Competencies The Association to Advance Collegiate Schools of Business (AACSB)
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Key words
international business
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