How to Build a Persuasive Web Application

PERSUASIVE '08 Proceedings of the 3rd international conference on Persuasive Technology(2008)

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摘要
Successful web applications are able to influence the behaviors of their users. The top 40 facebook applications were analyzed to determine the most persuasive ways of achieving such influence. This paper presents a framework of feedback loops for this purpose and then applies it within the context of facebook.
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关键词
successful web application,persuasive way,persuasive web application,feedback loop,facebook application,social network,persuasive technology,behavior change,social networking
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