基本信息
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Bio
Tania von der Heidt is a versatile business instructor and researcher with 35 years’ international work experience. During 25+ years in academia Tania gained a PhD in strategic marketing management and product innovation, produced 30+ peer-reviewed journal publications, supervised to completion 11 doctoral candidates, and taught a range of undergraduate and graduate marketing, management and research subjects face-to-face and online in Australia and throughout Asia. In her 10+ years in industry, Tania worked in management consulting, funds management and marketing controlling. In her last industry role Tania worked as a Customer Advocate for a software development company in the university sector.
Tania is familiar with a range of academic delivery models, including face-to-face, online and intensive modes and enjoys teaching in a learning-centred way.
Research Interests
Papers共 100 篇Author StatisticsCo-AuthorSimilar Experts
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JOURNAL OF INTERNATIONAL CONSUMER MARKETINGno. 1 (2024): 21-40
International Journal of Hospitality Management (2020): 102417
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