基本信息
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Bio
Sanda Soucie, PhD. is a professor in the Trade and International Business Department, Faculty of Economics and Business, University of Zagreb, Croatia, where she is teaching and is a co-ordinator for courses: Wholesaling and retailing, Business logistics, Fashion retailing, Trade business, Trade services, Retailing management, Strategies of distribution, Category management, and Benchmarking. She was the mentor for more than 300 graduates, 40 postgraduate and 2 doctoral thesis. As a member of a few editorial boards of the international scientific journals, she was included in editing and reviewing many papers in the domain of her areas of interest such as trade, retail strategy, logistics, supply chain, services, fashion, benchmarking and sustainability. She is an author or co-author of more than 100 publications, including articles and conference papers published in Croatian and foreign periodicals. She has been the coordinator of international scientific projects: Focus-Balkans, FP7, and Evaluating Corporate Social Responsibility (CSR) at the Point of Sale From the New Parents Perspective, as well as several scientific projects of the Croatian Ministry of education. As the editor or a guest editor she was involved in journals The British Food Journal, Journal of Food Products Marketing, World Journal of Retail Business Management, and books: Supply Chain Management – New Perspectives and Challenges for the trade of Central and Southeast Europe.
Research Interests
Papers共 78 篇Author StatisticsCo-AuthorSimilar Experts
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14TH INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE (INTED2020)pp.7550-7559, (2020)
Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and ExperiencesAdvances in Marketing, Customer Relationship Management, and E-Servicespp.87-109, (2020)
ICERI proceedings (2018)
The Sustainable Marketing Concept in European SMEspp.29-52, (2018)
Sanda Renko, Tomislav Gregur
Advances in Marketing, Customer Relationship Management, and E-ServicesSocio-Economic Perspectives on Consumer Engagement and Buying Behaviorpp.290-311, (2017)
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Author Statistics
#Papers: 79
#Citation: 1160
H-Index: 23
G-Index: 28
Sociability: 4
Diversity: 2
Activity: 0
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