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个人简介
Kris Ferreira is an assistant professor of business administration in the Technology and Operations Management (TOM) Unit. She teaches the Supply Chain Management course in the MBA elective curriculum, the Operations & Supply Chain Management course in the Harvard Business Analytics Program, and in various Executive Education programs. She has previously taught the core TOM course in the first year MBA required curriculum.
In her research, Professor Ferreira focuses on helping e-commerce companies make more profitable revenue-management decisions, including pricing, assortment planning, ranking, etc. For much of this work, she partners with online retailers to design new machine learning and optimization algorithms that use the massive amount of data at their fingertips to improve their decision making in this domain. Most recently, Professor Ferreira has started studying the characteristics that are critical in the success or failure of an analytics tool’s development and implementation. Her work has been awarded first place for the Revenue Management and Pricing Section Practice Award, and two-time finalist for the M&SOM Best Paper Award and Innovative Applications in Analytics Award.
In her research, Professor Ferreira focuses on helping e-commerce companies make more profitable revenue-management decisions, including pricing, assortment planning, ranking, etc. For much of this work, she partners with online retailers to design new machine learning and optimization algorithms that use the massive amount of data at their fingertips to improve their decision making in this domain. Most recently, Professor Ferreira has started studying the characteristics that are critical in the success or failure of an analytics tool’s development and implementation. Her work has been awarded first place for the Revenue Management and Pricing Section Practice Award, and two-time finalist for the M&SOM Best Paper Award and Innovative Applications in Analytics Award.
研究兴趣
论文共 14 篇作者统计合作学者相似作者
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Manuf Serv Oper Managno. 2 (2023): 648-667
SSRN Electronic Journal (2022)
user-5ebe28ba4c775eda72abcdf3(2019)
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#Papers: 13
#Citation: 595
H-Index: 7
G-Index: 13
Sociability: 3
Diversity: 0
Activity: 0
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