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个人简介
1 is a marketing PhD candidate in the University of Ghana Business School. She is the Director of programmes and events for the PearlRichards Foundation, Ghana. Her research and consultancy interests cover Relationship Marketing, Social Media, Digital Marketing, International Marketing and Corporate Social Responsibility in Ghanaian and multinational companies.
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论文共 26 篇作者统计合作学者相似作者
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Heliyonno. 7 (2024): e28101-e28101
Sheena Lovia Boateng,Obed Kwame Adzaku Penu,Joseph Budu,Richard Boateng,John Serbe Marfo,Thomas Anning-Dorson, Frederick Edem Junior Broni
International Journal of E-Entrepreneurship and Innovationno. 1 (2024): 1-24
INFORMATION DEVELOPMENTno. 1 (2024): 20-35
Productivity Press eBooks (2023)
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Productivity Press eBookspp.131-152, (2023)
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Advances in Theory and Practice of Emerging MarketsDigital Innovations, Business and Society in Africapp.165-190, (2022)
Delivering Distinctive Value in Emerging Economiespp.99-117, (2022)
Productivity Press eBooks (2022)
Advances in Theory and Practice of Emerging MarketsDigital Innovations, Business and Society in Africapp.139-164, (2022)
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